Disasters often strike without warning, leaving unprepared businesses vulnerable. A Business Continuity Manager prepares for the unpredictable by developing, testing, and updating continuity and recovery protocols. They are instrumental in defining which operations must resume quickly and what contingencies need to be in place. From managing supply chain risks to ensuring cloud backups, their scope is comprehensive. Regular drills and employee training help solidify these plans. The goal isn’t just to survive disasters—it’s to emerge from them stronger and more resilient. With threats like cyberattacks and climate events becoming more common, proactive continuity planning is a business necessity, not a luxury.