Insights On Google Ads Search Term Report And Its Use | Spherical Coder News

For reaching the right people, with the right message, you need to know exactly how your ads are doing and what words potential customers are using to search.

A search term report feature on Google Ads lists specific search queries or terms that users type into Google, triggering the display of your ad. It gives you a peek into actual search queries your potential customers are looking up that led them to see your ad. With the data from the Google Ads search terms report, advertisers can target relevant profitable keywords, discover keywords, and understand user intent to optimize their Google Ads campaigns.