Account contributions in software product engineering reflect a strategic contrast between global and Indian ESPs. Global ESPs often focus on expanding their reach by attracting new clients and offering scalable, innovative solutions that cater to diverse global markets. On the other hand, Indian ESPs place a higher priority on deepening relationships with existing clients, using personalized services to ensure continuous satisfaction and loyalty. This strategic difference has implications for business growth, as global ESPs experience rapid expansion, while Indian ESPs foster long-term client retention, generating steady revenue through repeat business.