Impact Investing in the Kingdom: Profits with Purpose in a Changing Economy
Saudi Arabia’s on a roll, and it’s not just about oil anymore. Vision 2030 is shaking things up, and impact investing is stealing the show. It’s all about earning cash while doing good—like helping the planet or lifting up communities. From solar farms in NEOM to apps that make life easier in Riyadh, people are investing with heart. The global impact investing market hit $1.571 trillion in 2024, and Saudi’s diving in big time.